Bloke climbs one of the world’s highest mountains wearing just a suit and tie
A man has gone viral after he opted for an incredbily odd outfit choice when climbing the world's highest mountains.
While most people would choose to wear gym gear, well equipped for a climb, 49-year-old Nobutaka Sada went for a smarter looking approach instead.
The Japanese tailor has gone viral on TikTok for climbing Mount Kinabalu in Malaysia in full business attire – complete with dress shoes and a briefcase.
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In a TikTok video posted by a fellow hiker, Sada can be seen hiking up a narrow trail in his suit alongside other climbers in hiking gear.
The suit, which was all blue with a red tie, was the hiker's own brand’s "order suit".
After climbing 4,095 meters above sea level, Sada shared pictures of himself and the stunning view from the top of the mountain on Facebook.
He promoted the use of his self-tailored suits as he wrote: "We climbed an altitude difference of 2,300m in tropical humidity and rain, but SADA’s custom-made suits kept us up to the level of being able to attend a business meeting!
"SADA’s custom-made suits are safe to climb Mt. Kinabalu."
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He also recounted his experience spending the night in a mountain hut, climbing his way up by starlight and finally reaching the summit in time for the sunrise.
It's not Sada's first extreme promotion for the formal wear as previously, he has gone fishing, skiing, biking and even scuba diving while wearing his brand’s suits.
He documents his experiences on video for his YouTube channel, where he regularly posts content.
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Sada's innovative approach to promoting his brand seems to be working wonders as shoppers commented applauding him and asking how to make orders.
One TikTok user commented: "This is the real definition of ‘hard work'."
Another said: “Where can I get that suit?”
Meanwhile, a third hoped that the business would ship internationally as they added: "Do you have shop in Malaysia sir?"
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